Marketer | Author | Speaker | Professor | Nice Guy

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Get a curated email of the most underappreciated marketing stories of the week every Thursday!

This weekly newsletter is a recurring look at the ideas that shape that my annual trend research. Every Thursday* you will get a short list of top stories, a 2-3 sentence point of view on why the story matters and a link to the full article. I will sometimes share links to videos worth watching and important new book releases. In addition, subscribers will get a SNEAK PEEK at my upcoming 2017 Trend Report coming later this year.  If you join this list, I promise to respect your time, not share your email address and only email you when I have something truly useful AND non-obvious to share!

Not yet convinced?  Check out some samples of the content from previous editions: Sample 1  |  Sample 2  |  Sample 3

*These insights are published on my blog on Fridays – but my email subscribers always get them at least 24 hours before anyone else!

Not familiar with the Non-Obvious Trend Series?

Non-Obvious-All-Covers

Non-Obvious is an annual book and trend report featuring 15 of the most impactful trends poised to change consumer behaviour and business in the coming year. It has come out every January since 2011 and the 2015 edition was expanded into a full length book that was a Wall Street Journal best seller.  This trend research has been used by some of the largest organizations in the world and read by over half a million people online.

Read more about the Non-Obvious Trend Series >>

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