Rohit Bhargava is a marketing expert, blogger, author, professor and popular “non-boring” keynote speaker on the future of business, building more human brands, inspiration and leadership, social media and marketing. He has spoken at industry leading large conferences like TEDx (multiple ), World Communications Forum (Davos) & conducted dozens of private branding, social media and storytelling workshops for some of the largest brands in the world – including American Express, Pfizer, Intel, IBM, SABMiller, Boehringer Ingelheim, Pepsi, Swisshotel, Heineken, World Bank, and Unilever.
A Little More About Rohit:
His expertise comes from directly working with over 100 real brands through more than 10 years leading creative teams at two of the best known marketing agencies in the world (Ogilvy & Leo Burnett) as well as through his current independent consulting work as the founder of the Influential Marketing Group. Rohit routinely combines humor with actionable advice and since publishing his first book globally in 8 languages, has been invited to speak at TEDx on Reinventing Marketing, in Davos at the World Communications Forum and at private events for some of the world’s largest organizations.
He second book called Likeonomics is already a #1 Global Marketing best seller and has been featured in the NY Times, Harvard Business Review, and NPR. He is currently accepting speaking engagements for the Spring and Fall of 2013.
In addition to participating in over 100 industry events as a featured speaker (including solo keynotes and celebrity panel moderation) Rohit has also conducted private training seminars and workshops for many of the world’s largest and most forward thinking brands including American Express, Pfizer, Intel, IBM, SABMiller, Boehringer Ingelheim, Pepsi, Swisshotel, Heineken, World Bank, and Unilever. His most memorable qualities as a speaker, however, are his unpretentious presence at events, genuine ability to answer audience questions directly (based on real industry knowledge) and dedication to sharing insights instead of obvious truths.
VIDEO: TEDx – “Reinventing Marketing”
10 Reasons To Invite Me To Speak:
I am a visual speaker. That means no boring bullet points, long winded rambling or underhanded sales pitches. Instead I use lots of images and stories to engage the audience. Here’s what one of my presentations looks like.
My goal is to be entertaining AND useful. It’s not that hard to get a speaker that can do one or the other. It’s rare to find one that does both.
No canned lectures. I customize my topic for each event I speak at, which means you’re going to get a unique point of view that is tailored to your audience. In addition, before any talk – I will spend as much time as it takes listening to your requirements and understanding what your audience is really looking for.
Non-obvious content. You won’t hear the same old advice from me in a speech that other speakers might offer. I have presented to rooms full of hard social media skeptics and directly after visionary speakers – and never have feedback that people heard the same thing twice.
Unexpected real life examples. In every talk, I use a combination of brand stories and anecdotes from global history to bring the lessons in my talk to life. My books have more than 100 case studies and examples of real companies, and my presentations take the same example-centric approach.
Marketing focus, not social media hype focused. Unlike many other speakers who call themselves “gurus,” I am a marketing guy first and foremost … which means I don’t suffer from “social media blindness.” My perspective on social media is refreshingly honest. I will share exactly where it might work, and also candidly talk about where it can be an overhyped waste of time and resources.
Versatility in different formats. I am equally comfortable delivering a keynote speech to thousands, leading interactive discussions with small or mid-size groups, or participating in an on-stage Q&A with big personalities. I can keep the attention of a large audience, but also often facilitate workshops and teach classes … so I don’t need the big stage for my ego. Instead, I can focus on adding value and engaging your audience in the best possible format.
Inter-disciplinary industry expertise. Over the past ten years of my consulting career, I have worked with clients in just about every industry vertical – including technology, travel, consumer, healthcare, banking, nonprofit, media & entertainment, retail and communications. I don’t specialize in a single industry – I focus on bringing inter-disciplinary lessons across multiple industries into every one of my talks.
Global examples & not US-centric. Over the past ten years, I have worked on just about every industry vertical you can imagine. Last year the topics for 3 back to back events I participated in were Luxury Marketing, rise of technology in Africa and social media for pharmaceutical companies. When speaking to a specific industry or country, I will always customize my examples to make sure audience members walk away feeling the presentation was relevant for them.
I will BE part of your event. I talk often about approachability and to me that means being part of an event and spending time to get to know an audience. I’m not the kind of speaker that rushes to the airport 5 minutes after they get off stage. The success of your event matters to me, which is why I will use my social networks, blog and any other connections I can to help boost attendance or increase engagement from your audience.
VIDEO:My Big Idea And Why It Failed: A Talk On Entrepreneurship
Given during the week of launching Likeonomics, I shared several stories I never told publicly in this talk, including my greatest failures and what I learned from them … as well as some of the techniques I used during launch week to help propel Likeonomics to become a global best seller. For anyone who is an entreprener, loves to hear stories of failure AND success, or anyone looking to launch a product or book, I promise you’ll enjoy this one!
VIDEO: BRANDSCONF – “Creating More Human Brands”
What People Are Saying …
“The knowledge he holds in his head is like gold dust for any PRO trying to create a credible digital marketing strategy. In 30 minutes, he taught PRWeek more about how information is disseminated on the internet than most people learn in a decade of being a web consumer.”
– Alex Black, PRWeek UK
“Rohit’s blog is intellectual and educational.”
– Wall Street Journal
“#curiosity marketing panel is the best SXSW one yet. Like a kickass college class you can’t wait to go to. Rohit is like a Social Media Robin Williams.” – @laurencook, Swarm Collective
“Rohit’s presentation was one of the most successful in our chapter’s history … his presentation drew rave reviews for delivering real content in an entertaining and easily accessible style.” – Matt Ross, American Marketing Association
VIDEO: ONLINE WEBINAR – “7 Surefire Signs Your Social Media Strategy Will Fail”
VIDEO: ePatients Conference – “Past, Present and Future of Healthcare”
What Makes Me Different?
No canned talks. I highly customize every talk that I deliver based on your industry and audience - with RELEVANT examples.
Non-obvious content. I never share the same tired stories. Instead I focus on always using unique and interesting real life GLOBAL examples to make every big idea memorable.
I will BE part of your event. Unlike other speakers, I won't be rushing to the airport after my talk. I will stay, meet attendees and answer questions as long as they have them!
Rohit is founder of the Influential Marketing Group and an expert on helping global brands to be more human. For the past decade before starting his “concierge marketing” consultancy, Rohit led branding, digital and social media strategy for dozens of the world's largest brands through leadership roles at Ogilvy and Leo Burnett marketing agencies. He is the best selling author of two books (including Likeonomics, named one of the Top 5 Marketing/Sales Books of 2012 by 800CEORead), a non-boring keynote speaker and Professor of Global Marketing at Georgetown University.
Books
15 Marketing Trends In 2013 And How Your Business Can Use Them
- #1 Marketing Research Best Seller on Amazon - Viewed over 125,000 times on Slideshare Learn More
LIKEONOMICS
- #1 Marketing Best Seller - Shortlisted for 800CEORead 2012 Best Marketing/Sales Book Award Learn More
Personality Not Included
- Gold Atticus Winner - Translated into 9 languages Learn More
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