Cursive Writing Is Making A Comeback. And It Might Make You ...

While it may seem nostalgic, a growing number of schools are going back to teaching cursive to children thanks to growing evidence that writing by hand improves unaided memory, retention and may even help improve IQ. As one researcher noted, “we found that children until about grade six were writing more words, writing faster, and

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How To Separate Macro Trends From Micro Trends

The team at WGSN produces some great trend insights primarily in for the fashion sector and recently launched their “Anatomy of a Trend” white paper which is worth a download. One element that was particularly interesting was their distinction between macro and micro trends and how they think about trends in general. As a fellow

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IKEA Creates 72 Regional Versions Of Its Iconic Catalog … ...

This week IKEA will release its new 2018 catalog, and this timely piece looks at how a small internal army of hundreds of photographers, art directors, copywriters, proofreaders, prop masters, carpenters, photo retouchers, programmers and CGI specialists make the catalog globally relevant. From zooming in on kitchen photos (because Chinese kitchens are smaller than American

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Chinese Mall Installs “Husband Pods” For Bored Spouses

The bored husband at a shopping mall is one of the most common stereotypes of suburbia and now a Chinese gaming company has a solution that is rapidly going viral. The so-called “husband pod” features seat massages, retro video games and virtual reality experiences. While there are no plans to expand this outside of China

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New Survey Finds Recent MBA Grads Don’t Want To Work O ...

A new survey shows that jobs outside of Wall Street are increasingly being preferred by MBA graduates as just 19% of respondents selected Wall Street as their top employment choice – a drop of 7 percent from last year and the lowest level in the 8 year history of the survey. While the survey only

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6 Shifts In How Data Is Transforming Healthcare

The new PSFK Future of Health report is out and a central theme is that data is driving personalization of diagnosis, treatment and overall clinical intelligence. The idea of “cloud diagnosis” for example illustrates the power of tapping a vast reserve of knowledge to properly diagnose patients. Another is the ability to offer preemptive education

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Have An Accent? It Might Help You Get Your Next Job

AI voice-assistants have long had difficulty understanding foreign accents, but now Amazon may be taking steps to address this frequent issue. In Australia, the brand is hiring “a linguist with Australian background” to join their team. The same may be happening in other places around the world as these linguists can listen to the language

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Trend Watch – The Rise Of Media Escapism

Is it ever ok to take a break from your outrage and the 24-hour news cycle? We all should hope so. Yet taking this kind of break is leading to a widespread side effect: guilt. That time you spend watching The Bachelor or staying home from the latest angry protest march is time where you’re

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How Monte Carlo Is Embracing The Future Of Luxury

In a world where luxury consumer demand is changing, how can one f the world’s most iconic luxury destinations stay on top? It turns out Monte Carlo has a fairly sophisticated strategy which hinges on being about more than just gambling and opulence. The city is launching music and art festivals, charity galas and even

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22,000 People Who Would Clean Toilets For WiFi Access

Do you actually read the terms and conditions for Wifi access before accepting it? If not, apparently you’re not alone in your lazy behavior. Wifi provider Purple hilariously added a clause into their terms for WiFi as a social experiment, and over 22,000 people blindly agreed to do everything from cleaning toilets to “manually relieving

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