SXSW Top Trends, Predictably Dumb Companies And Disturbing P ...

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In this recap, there are many stories of companies behaving badly, stupidly or with evil intent. United airlines replaced their employee bonuses. BrewDog launched a painfully bad pink beer for women and MIT found that more than half of  all ridesharing drivers make less than minimum wage. There is hope, though, like the success story of Arby’s

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StockX Takes On Ebay (And Wins), Predictive Banking And A Su ...

Emirates - Best Economy

This was a busy week with continuing stories from the Olympics, teens showing leadership, and the launch of a questionably moral new reality show from Netflix. Other stories this week take a deeper look at the potential of predictive banking, the rapid rise of StockX as a competitor to eBay and Emirates wonderful new ad that

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Gender At The Olympics, Diesel Sells Fake Products and Why A ...

The value of branding was questioned in a few stories this week, including one of a perfume store selling scents without the “noise” of marketing or labels and retailer Diesel launching its own store selling knockoffs. Other stories this week feature a fascinating data analysis of what might happen if women and men could compete

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Why Are Icelanders So Creative? Hint – It’s Not ...

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The power of empathy was a big theme this week, in stories from Amnesty International and a “robotherapy” chatbot. Both look at new and interesting ways for us to better understand one another and get help when we most need it. New Survey Reveals Multiple Reasons Why Icelanders Are So Creative A new published study

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What I Learned By Predicting Trends For 8 Years (And Almost ...

NonObviousBookCovers

I have often resisted describing myself as a futurist. To me, a futurist was someone who offered an ambitious prediction of the far future — usually focusing on things like energy produced by bio luminescent bacteria or 3D printed houses. Instead, I have spent close to the past decade predicting the near future. Every year,

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Flavor Changing Skittles And Other Fun Halloween Stories

Given next week is Halloween – I thought it fitting to share a few related stories this week. The first is about Skittles “Trick Plays” bag which features candies that do not taste like their colors, which is sure to frustrate some die-hard Skittles consumers. Last week I featured Snickers hunger bars and this week I came

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IKEA To Sell Some Products Via Other Retailer Sites

It is sadly rare to see a brand that is truly great at self-disruption but IKEA is one worth watching. They made the bold announcement this week that they would pilot test shipping products via other retailer sites instead of only their own. Combined with its recent acquisition of TaskRabbit and their experimentation with augmented reality, the brand

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DelivAir Launches Drone-to-Hand Delivery (Literally)

The last 50 feet is a problem for automated delivery and I have seen lots of solutions, from Amazon’s parachute drones to Mercedes’ delivery truck with drones. What if you could send the drone to a person instead of to a place? If you combined this with a tracking app on your phone or even

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Adidas Launches Beer And Vomit-Proof Oktoberfest Sneakers

Just in time for Oktoberfest, Adidas in Germany launched a new pair of sneakers with a durable leather coated in what Adidas is calling “DPBR” coating: durable puke and beer repellent. You have to love the acronym and the idea behind these shoes. They are affectionately called “the München,” after the home of the biggest

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