The Man Who Discovered Einstein And Why Big Ideas Don’t Work
We live in a business world that tends to glorify the big idea. We devote entire conferences to it, and spend millions to hire and inspire people to develop more of them. Yet all too often big ideas fail. In this talk delivered at a large User Conference for marketing software provider Vocus, Rohit shares a combination of stories to illustrate why the big idea is never enough – and what success really takes is the right relationships.
WHAT IT SHOWS (FOR EVENT PLANNERS + SPEAKING BUREAUS):
One of the techniques Rohit often uses that audiences rate highly is his ability to integrate interesting stories from history as a way to explain something happening in the world of business or consumer behaviour today. This talk, for example, shares the story of Einstein’s unlikely first champion (Max Planck) and why the modern QWERTY keyboard design was actually invented (hint: it was NOT to make us more productive).
To watch more videos, visit my full channel at http://www.youtube.com/rohitbhargava.