5 Virtual Presentation Lessons From Comic-Con

I have wanted to go to the Comic-Con event for years, but never quite managed to make it. This year, I finally can – because the entire event is happening virtually. It is happening all weekend, and there is already an excellent panel online you can watch on how teachers are using comic books to help students

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Trader Joe’s and the Slow Death of Brand Personality

Update – Two weeks after this post was originally published, Trader Joe’s issued a new statement sharing that they do not consider these brand names to be racist and instead will be keeping them intact.  I believe brands should act in human ways and have a personality. In fact, I wrote a book on it

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How Afrofuturists Think Different and Why the Questions They ...

“Futurists labor over questions about the nature of Android consciousness and empathy. Afrofuturists ask how race might be wired into Android consciousness and whether the android world might be as divided as ours is.” I admit, before reading this article on Afrofuturism from WIRED, I hadn’t considered some of these questions related to the future —

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The Non-Obvious Insights Show – Episode #226

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Human Fooseball, Walmart’s Virtual Summer Camp and a S ...

This week has been short on sleep but I’m definitely coming off a high after our amazing Virtual Summit on Book Marketing yesterday. If you’re one of the more than 800 people who registered there and are getting this weekly email for the first time – welcome! I’ll be sharing the most fascinating stories of

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The $0 Box Office Hit, a Virtual Summit on Book Marketing an ...

For the past few weeks, I’ve been recording a series of interviews with some of the most successful people in the world of publishing. On July 8th, I will be hosting my own Non-Obvious Virtual Summit on Book Marketing entirely for FREE (see more details below). Register for the Virtual Summit NOW >> Aside from the summit,

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The Truth About Fake News, Virus-Killing Cars and How Twitte ...

To understand the world, most of us rely on news media. The problem is, it’s hard to know what to trust. It’s an issue that we often hear described as “fake news,” but the real issue may be what we call “news” in the first place. Read this story and all the others from my

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The Non-Obvious Insights Show – Episode #218

It’s been a busy week with my last night’s inaugural edition of my new Non-Obvious Virtual Summit which focused on the Future of Learning (watch the replay here). And a double header today with a SXSW Session virtual keynote at Noon EST, followed by another episode of my new Non-Obvious Insights Show (video below). There are some good

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Non-Obvious Insights Show – Episode #217

There is a little bit of everything in this week’s email, from robotic dogs enforcing social distancing to jazz hands replacing handshakes. Last week I also started a video show to share my thoughts on these stories as well as giving you an inside look at some of the stories that didn’t make it into

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The Non-Obvious Insights Show – Episode #216

After writing my weekly email newsletter for just over four years, one of the questions I’m most often asked about is the stories that didn’t make it into my newsletter. I spend hours every week reading and compiling the most fascinating stories to include – but I usually only share around six stories. What about

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