First Time Here? Take A Quick Tour …

Every year my team and I read and review hundreds of books in the process of curating ideas to incorporate in our annual list of trends. Beyond using those books to inspire how we see the world, we also select our favorites each year to feature as part of the Non-Obvious Book Awards program. For ...

Continue reading »


Why Do Critics Hate Movies That Real People Love?

How To Cure Your Social Media Addiction

This was a week filled with more social media stupidity than usual. In a single day I read two disturbing stories that got me thinking about the dangers of our social media addiction. In one, an excited baseball fan posted a picture of his World Series ticket (with the bar code visible) only to an observant thief

Continue reading »

Why Rage Isn’t As Useful As Anger

The truth can seem hard to find these days. One of my biggest challenges in putting this weekly email together to share with you is finding some perspective, particularly when it comes to Trump. As you might expect, many of the news sources that I subscribe to and use to compile this report are far

Continue reading »

Amy Winehouse And How Dead Artists Might Come Back On Tour A ...

Do Fantasy Sports Dehumanize Athletes And Make Us Worse Peop ...

Most Online Content Is Crap. How Will We Decide What To Save ...

How Black Mirror Might Predict The Future Of Storytelling

How To Separate Meaningful Data From Quantified Bullshit