Books Are Getting “Swearier” And This Is What It Means ...

Apparently the shift towards swear words in book titles and content has not gone unnoticed by researchers. As Cory Doctorow notes in this article: “books are getting swearier and [researchers concluded] that this is a bellwether for a growth in the value of individualism.” I have definitely noticed this shift in non-fiction books (The Subtle

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The NuturePod Offers A Scary Prediction Of Future Parenting

Sometimes art is the best way to shine a lens on how our culture may be changing for better … or worse, as is the case with a hypothetical near-future product called the “NuturePod” created by artist and experimental futurist Stuart Candy. The installation on exhibit at the Museum of Contemporary Art in Antwerp, Belgium

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Diamonds Are Still Forever. Especially If They Are Lab Grown

One of the side effects of social awareness among millennials is how many young brides are coming to embrace lab grown diamonds as equally beautiful but more ethically sourced alternatives to “blood” diamonds. It doesn’t hurt that the Gemological Institute of America qualifies these synthetic diamonds as “real diamonds” – but the significant discount may

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Yoplait Bravely Tells Moms To Give Kids Sugar Because It Tas ...

Trying to reverse its declining market share, Yoplait’s new campaign skips competing on health to focus on taste instead. The ad brings to life all the things moms are often criticized for – like breastfeeding in public or having kids later in life – and invites moms to “Do What Tastes Right” and forget about

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The Swiss Town That Banned Travelers Posting Photos On Socia ...

How do you get attention for a sleepy little Swiss ski resort town that few people have ever heard of? Ban photos and promise to fine tourists for sharing them online. That’s the genius strategy behind this move from the town of Bergün, but the explanation of why is even better. “We don’t want to

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Brazilian Publisher Offers On-Demand Clever Captions For You ...

Sometimes it is hard to pick the perfect caption for your selfie, but Brazilian publisher Leya has a solution to help … and introduce you to some of their newest authors in the process. The brand launched a chatbot that will ask you about your photo and then suggest a quote from one of their

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Why America Needs Feminists (And Sweden Doesn’t)

This week a short but powerful piece from former model Paulina Porizkova casts a powerful light on the role of women in different cultures and her own struggles with being a woman first in the Czech Republic, then in Sweden and finally in her adopted home of America. Touching on sexuality, power, and politics –

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The Awesome and Terrifying Future Of Influencer Marketing

This week the FTC sent warning letters to more than 90 “influencers and marketers” as a reminder to disclose when social media posts are paid for by advertisers. The move comes in a week filled with stories about the nature of influencer marketing, the sad reality of what it takes to be popular today and exactly

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Overrated Millennials And Why Brands Are Embracing Seniors I ...

Senior citizens now officially outnumber the young people in Taiwan, and there is a growing worldwide shift among brands to embrace older consumers instead of largely ignoring them in favor of their younger counterparts. This week’s stories feature brands in traditionally younger targeted industries like athletics and lingerie using older ambassadors. Meanwhile a new startup promises

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How To Be A Thought Leader (And Other Stories)

The stories this week are wide ranging – as I share one about an admirable new effort from Grey Advertising to promote diversity and offer more transparency into the diversity of their team supported by a few other programs that will help drive more inclusion in an industry that often lacks it. Other stories include

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