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Refugees Use Airbnb To Book Trump’s Childhood Home

When Oxfam learned that Trump’s childhood home in Queens, NY was available to book on Airbnb, they sent refugees to stay there and share their personal stories. The move was a brilliant piece of calculated PR that helped put a human face on the plight of refugees to reach legislators.  While the home has since been taken down from Airbnb, the campaign is a wonderful creative idea and a reminder that sometimes the most important thing might not be what you say, but where you choose to say it.

Read the full story on Fast Company >

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Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

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