Guest Post: Top 10 Social Network and Blog Rankings: 3 Inter ...

by Ann Handley The Top 10 US Social Network and Blog Site Rankings were just issued for October, and there were a couple of interesting bits. First, the highlights, via MarketingCharts: MySpace again wins the Smackdown of top US social networking sites, with more than 58.8 million unique visitors in October, according to custom lists

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Guest Post: Outdoor Advertising – Eye Sore or Art For ...

By Geeta Saini & Jinal Shah Imagine walking through Times Square and instead of seeing larger than life Gucci, Prada, or Nokia ads, you see only the frame of the billboard, or traces of an outline of a poster. Or driving down the freeway and not knowing where the next gas station or rest stop is. 

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I might be wrong, but …

Living in DC, one of the things that you become very used to is the qualifying statement.  A huge number of people in this town are either lawyers, politicians or aspiring politicians.  For any of these professions, it doesn’t pay to get caught in absolutes.  No matter what you believe, every statement must be qualified

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Fear Marketing

In the mail yesterday I came across a direct mail piece for www.basements.com with the warning "more hurricanes predicted" – aiming to convince me to waterproof my home.  I can only hope that this piece was created before recent tragedies and not a deliberate attempt to cash in on the misfortune of others.  But it

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Photoshop Scores PR Hits on West Wing & Desperate Housew ...

Photoshop had some great PR this weekend, from very unexpected sources.  On Sunday evening, during the premieres for two of the most popular shows on televison: Desperate Housewives and The West Wing – characters in both shows were dealing with documents and mentioned having the ability to use Photoshop to change them.  In Desperate Housewives,

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Using Procrastination

Waiting until the last minute for anything is a way of life, one that is instilled in each of us through our many years of education — elementary through university.  Sure, it would be smarter to do things ahead of time, plan things out … but when it comes to school work, and eventually, "real"

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Who wants to be an Interactive Marketer?

In a MarketingVox piece posted today, Jennifer Nastu explores the relative importance and respect offered to interactive marketing professionals in both the marketing world, as well as in "mainstream agencies."  I work at a mainstream agency right now.  I have worked in pure interactive agencies in the past.  The question is, has a rise in

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Shari Needs Our Help

Shari Kurzrok, a friend and colleague of mine is in need of an immediate liver transplant over the next few days or else she will die.  Please help by visiting the blog we set up for her at http://helpshari.typepad.com and spreading the word across the PR and Advertising community and beyond.  Excerpt from the blog:

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The Power of Random for Marketers

Random is the New Order — Welcome to a life less orderly. As official soundtrack to the random revolution, the iPod Shuffle takes you on a unique journey … Lose control. Love it. If Seth Godin is right about every marketer needing to tell a story (to help consumers believe their own lies) – then

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