Adding the 17th Rule of Social Media Optimization

Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz  I have received several emails from many people over the last few days having some interesting thoughts about what the 17th rule in the SMO list might be.  Over the past few weeks, the discussion of SMO

Continue reading »

JupiterResearch Tries to Redefine "Social Marketing&quo ...

Today’s Adotas email newsletter carried the story of JupiterResearch’s new initiative they are calling their "Social Marketing" service.  The offering is described in the language below and is further explored in a launch announcement blog post from Emily Riley, their lead analyst: Social Marketing helps companies capitalize on cutting-edge marketing techniques. Through best-practice analysis and

Continue reading »

The Life of Social Media Optimization

Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz As of Monday, August 21st, 2006 … Social Media Optimization (SMO) is now a term in Wikipedia.  From it’s humble beginning as a blog post less than two weeks ago, it has been tough to keep up

Continue reading »

5 Rules of Social Media Optimization (SMO)

This is the original post that started the Social Media Optimization revolution and has been cited by thousands of blogs and media sources around the world.  For a more updated view, read the 5 New Rules Of Social Media Optimization published by Rohit exactly 4 years after this post on 08/10/10. First Time Here?  Read

Continue reading »