2013 Trend – Powered by Women

What’s the Trend? Business leaders, pop culture and ground-breaking new research intersect to prove that our ideal future will be led by women. We can finally put the old debate to rest … men and women are not equal: women are better. In the coming year, a combination of highly successful female role models, pioneering

Continue reading »

How To Spot A Trend: 7 Social Media Trends That Matter In 20 ...

There has been a single pink folder on my desk since January 15th of this year. That day matters to me for two reasons – first because its my birthday, and second because it’s the day when I start an empty folder with the intention of collecting ideas for my year end trend report. Then

Continue reading »

8 Ways Arts Organizations Can Be More Human

When I was 17 years old, I wanted to be a playwright. Deciding that I was going to try and learn from within, I landed an internship at the well known Studio Theater in Washington DC. It was 1992, and they were producing a show called Spunk – which adapted several short stories from Zora

Continue reading »

5 Things Deepak Chopra Can Teach You About Leadership & ...

The last thing I expected to do as I headed down to Austin last week for the SXSW Interactive Festival was to see a film. As a marketer, the fact that SXSW is actually a huge Film and Music festival is a point that I have often easily forgotten. Amongst the sea of startups promoting

Continue reading »

FinnAir, Republic Day & Why Celebration Is The Best Mark ...

A few weeks ago it was my birthday. The day before on a Saturday morning, my two boys came leaping into our room very excited to wake me up. It wasn't so much about my birthday, unfortunately, as it was about getting ready to do their favourite thing on a Saturday morning: going to IHOP

Continue reading »

2012 Edition: 15 Marketing and Business Trends That Matter

Let me tell you a little secret.  I look forward to putting together an annual trend report the same way that some people look forward to having Turkey for Thanksgiving dinner. I realize that may sound a bit strange, but ever since I did my first trend recap last year I was hooked.  This year,

Continue reading »

The South Asian Entertainment & Media Movement

I have always had a mixed relationship with Apu. The long standing joke in many South Asian communities was that he was really our first and most recognizable movie star. Still, he was a caricature of a convenience store owner – one of several typecasts for South Asians that have included taxi drivers and call

Continue reading »

Toyota Venza Reminds Us Of The Dangers Of Evangelism

If there is one universal truth that almost no one in the world of technology or social media has figured out, it might be this: everyone hates evangelists. No matter what they are "evangelizing" – the world view anyone who claims this title for themselves usually has is that the product, service or idea that

Continue reading »

How Australia Uses Social Media To Celebrate Immigrant Exper ...

Australia has a unique problem that almost no other country in the world would be able to understand. With a population of just under 20 million people, the country is one of the few places on Earth that anyone might be able to describe as underpopulated. The vast distances most people must travel to get

Continue reading »

Palm Pre Misses Opportunity With Bollywood Hero Sponsorship

Earlier this month, the IFC channel launched a new three part mini-series called Bollywood Hero that featured the story of an American actor (Chris Kattan) who decides to leave Hollywood for Bollywood to become a leading man. The show aired in early August and has been replaying on the channel since then. I found it

Continue reading »
Pages:«12345»