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How Australia Uses Social Media To Celebrate Immigrant Experiences

Australia has a unique problem that almost no other country in the world would be able to understand. With a population of just under 20 million people, the country is one of the few places on Earth that anyone might be able to describe as underpopulated. The vast distances most people must travel to get … Read more

A Guide To Geolocation & Geosocial Marketing In 2011

One of the topics that has gotten a lot of attention from forward thinking marketers in the last year is the potential for geolocation and geosocial marketing. This year, there will be more devices with built in GPS and the ability to geotag content you create with the location where you created it than ever … Read more

Life And Marketing Lessons From LIVESTRONG CEO Doug Ulman

Every day too many people hear the three worst words in the English language: “you have cancer.” That was one of the many insights that emerged in my talk with Doug Ulman on the stage last night at BlogWorld as we talked about the fight against cancer, his personal battle as a three time cancer … Read more

How To Replace A Social Media Super Star

Yesterday's NY Times featured a cover story about an increasingly common problem of turnover that many Broadway musical productions are facing. As more and more of these shows feature recognizable star actors as headliners like The Producers with Nathan Lane and Matthew Broderick, they run into the inevitable problem of trying to keep the production … Read more

How Algorithms Could Finally Revolutionize Social Media Marketing

It is nearly the anniversary of the closing of a 3 year quest you may have heard of. The Netflix Prize was a $1m contest launched by the popular video rental service to improve their movie recommendation engine by a specific algorithmic percentage. The challenge was open to any and all mathematics and University teams … Read more

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Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

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