Binge Rooms: The Ultimate Immersive TV Experience

What if you could have a binge-watching experience of your favorite shows in a set that recreates the environment of the show?

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How The Backlash Of Superfans Might Ruin Entertainment For T ...

The loudest voices are the ones most often repeated and that’s rarely a good formula for anything. Maybe what we really need is a little less outrage and a little more perspective.

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How Hot Dog Water Became The Hottest New Health Drink In Ame ...

Is your body in a state of “electrolyte imbalance”? If so, this ingenious new product might offer the perfect solution … for only $38 a bottle.

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Backlash On World Cup Jersey Design Surprises Adidas. It Sho ...

What can a badly chosen font teach you about how to uncover your blind spots? Adidas learns why the “curse of knowledge” can be a dangerous thing.

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Want To Live Cheaply In London? Try An Abandoned Building &# ...

London-based property management company Lowe Guardians has a unique business proposition for landlords of abandoned buildings: rent them out. The company has pioneered the brilliant strategy of offering young people a chance to become “guardians” of an abandoned building, living in fabricated housing often in prime locations for an unusually affordable price. If there was ever

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Why Leica Thinks Brand Transformation Is Overrated

This unearthed print ad for Leica shows that the most underappreciated brand strategy in the world might be knowing what not to change.

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Japan’s Hottest Wedding Photo Trend: Couples Sealed In ...

Nothing says forever like getting vacuum sealed in plastic to be photographed with your newly beloved. Tokyo-based photographer Haruhiko Kawaguchi describes his quirky portrait idea …

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An Inside Look At The First Robotic Microapartment Design

As apartments get smaller and urban areas get more crowded, robots are already offering a creative way to use limited space.

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